Pricing that costs less than one wasted day of display spend.
Start free with 100 credits and no credit card. Pro and Agency are invoiced: tell us how many placements you want to check and how often, and we send you the invoice.
15% is a conservative figure for an unaudited GDN or PMAX placement list — we have seen far worse. Pro costs €49. If an audit recovers even 3% of a €10k budget, it has paid for itself six times over in the first month. That is the entire argument.
Free
Enough to audit one real placement report and see what is in it.
- 100 credits on signup
- MFA, brand safety and suitability scoring
- Ad density and redirect checks
- Evidence and confidence score per domain
- Google Ads-format exclusion export
No credit card. 1 credit per domain analysed.
Pro
Most popularFor the person who owns display spend and re-checks it every month.
- 5,000 URLs per month
- CSV and XLSX upload
- Exclusion-list export, ready for Google Ads
- Run history — compare this month against last
- Everything in Free
Invoiced monthly, or €490 a year. No card needed.
Agency
For agencies and in-house teams running several accounts at once.
- 25,000 URLs per month
- Multiple ad accounts
- Scheduled re-scans
- White-label export for client reporting
- Everything in Pro
Invoiced monthly. Annual invoicing on request.
Checking more than 25,000 placements at a time? Tell us the volume and we'll quote it →
Managed analysis — quoted per job
Send us the placement report and we do the whole thing: AI scoring, hands-on human review, a written report with evidence, and a ready-to-upload exclusion list. Priced against your list size, not a subscription.
What changes as you move up
| Free | Pro | Agency | |
|---|---|---|---|
| URLs per month | 100 credits | 5,000 | 25,000 |
| Placement scoring & evidence | ✓ | ✓ | ✓ |
| Exclusion-list export | ✓ | ✓ | ✓ |
| CSV + XLSX upload | — | ✓ | ✓ |
| Run history | — | ✓ | ✓ |
| Multiple ad accounts | — | — | ✓ |
| Scheduled re-scans | — | — | ✓ |
| White-label export | — | — | ✓ |
Tell us what you need to check. We send the invoice.
Choose a plan and tell us how many placements you want to check and how often. For Pro and Agency we confirm the plan and email you an invoice. One-off checks, larger volumes and managed work get a quote first.
- 1Tell us your volumePlacements per check, and whether that is once, monthly, quarterly or yearly.
- 2We confirm your plan and invoice youBy email, payable by bank transfer. No card, no checkout.
- 3Your account is upgradedPro or Agency features are switched on in DisplayGG once the invoice is issued.
Questions first? Email info@displaygateguard.com.
Pricing questions
How does paying work?
Pro and Agency are invoiced. Tell us how many placements you want to check and how often, we confirm the plan and email you an invoice, and you pay by bank transfer. There is no card and no checkout. The Free plan needs nothing at all.
What counts as a URL?
One domain or placement URL analysed equals one credit. A typical mid-sized GDN placement report for a single account is 1,000–5,000 rows once duplicates are removed, which is why Pro is set at 5,000 URLs per month.
What if I go over my monthly URLs?
Nothing breaks and nothing auto-charges. We contact you, and you either top up or move to the next plan. On Agency, overage is quoted per account rather than per URL.
Can I just pay for one audit instead of a subscription?
Yes. Choose "Once" in the order form and we quote it against your list size. If you would rather we run it for you, a managed analysis adds hands-on review, a written report and a ready-to-upload exclusion list.
Can I pay annually?
Pro can be invoiced annually at €490 a year instead of €49 a month. Annual invoicing for Agency is available on request.
How is this different from my existing brand safety vendor?
Most brand safety tooling is built for programmatic buying through DSPs and SSPs. GDN and PMAX use a different placement model, and standard tools miss domains that GDN serves routinely. DisplayGateGuard is built for GDN and PMAX specifically.
Do I need Pro to get the exclusion list?
No. Exclusion export is in the free plan too. Pro adds volume, spreadsheet upload, and run history so you can prove the list is getting better over time.
We ran two concurrent GDN campaigns for a large European transportation brand — one on a curated placement list, one on their historical placements. The curated campaign drove 52% fewer visits and 7x more revenue per visit, at 4x the conversion rate.